QM Events
June 12, 2020 ARCHIVES
Food52 is the well-established and dynamic media and merchandise business that has a big reputation in the food and home space. According to the company, it generates about $30 million in revenue annually. And in 2020, its monthly reach exceeds 24 million people. As they explain, “We wanted to create a buzzing place for others who do what we do all day long: talk about food! Since we started Food52 (we cook 52 weeks a year, get it?), tens of millions of cooks and eaters have found their way to the site.”
Food52 Co-founder & CEO, Amanda Hesser is this month’s Media Guru. She went “from baker and chef to top food writer to entrepreneur. Now she’s sharing her culinary expertise with the world,” said a profile of Hesser in Inc. The company is known for its innovation in product development, for example, using feedback from over 26,000 home cooks to make cookware and tools they’d really use.
The founders, who started in 2009, are both still with the company, but sold Food52 to The Chernin Group for $83 million at the end of 2019. The company says that this buyout values Food52 at more than $100 million. The two co-founders had raised around $20 million in funding, including a debt round.
Hesser will talk about the methods and strategy of her success as well as challenges as they were growing and going forward.
Media Guru events are well-known for their “no speeches, no Power Point” promise: Just compelling one-on-one conversation with a fascinating personality making news in the media business, followed by Q+A.
The event is moderated by Gretchen Grant, CEO of DailyFX, but just recently a Senior Consultant with Quantum Media. To sign up and find out more, here is the link to the HBSCNY.org sign up page.