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NEWS AND UPDATES ON QUANTUM PARTNERS AND PROJECTS

“Unbridled entry” in buying guides means publishers make smaller margins, said Quantum’s Seave

January 6, 2020

Buying guide

In Digiday’s article entitled “How Ziff Davis used paid search and SEO to increase its affiliate business over the holidays,” Ava Seave, Quantum Principal placed their experience in a greater context, explaining the trade off between margin and volume that publishers always face. To read the full story, go here.