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“The Revenue Roadmap,” co-authored by Quantum’s Ava Seave and IPI’s Ryan Powell, guides news organizations in product development

June 26, 2024

IPI Revenue primer

The Revenue Roadmap: a guidebook to diversifying revenue and editorial innovation –  co-authored by Quantum's Ava Seave and the International Press Institute's Ryan Powell -- was just published.   The detailed primer was introduced at the International Journalism Festival in Perugia, Italy and made available for the public in May 2024. It was written for  leaders in journalism to help them develop solutions to enhance their business models --i.e., how to earn more money to run their nonprofit or for profit news organizations. The guide “introduces the necessary methods and tools to raise questions, discover and identify, test and deliver the most relevant innovations and revenue diversification strategies for your media, in your market.”  To download a copy, go here. To learn more about IPI and their great great work in innovation, go here. 

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