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Quantum Media’s Ava Seave gives advice for starting news outlets on social media

May 17, 2024

Targets

Since media on the internet is increasingly user-centric and interest-based, “Outlets should identify and cater to audiences by both geography and topic of interest,” said Quantum Media Principal, Ava Seave,  in an article from  International Journalists' Network about starting out. When you create content  that have niche interests with passionate followers,  "you're going to find some people who are interested…and then they'll pay you money [for that information]” through subscriptions and ecommerce. More from the International Journalists' Network here. 

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