CONSULTANTS TO MEDIA, ENTERTAINMENT AND INFORMATION COMPANIES
 

QM Events

November 05, 2015     ARCHIVES

Media Guru: Buzzfeed’s President Greg Coleman

Greg Coleman

Greg Coleman is President and a member of the Board of Directors of BuzzFeed the 8- year old company that now produces 700 stories daily that are created to encourage sharing on social media. They have succeeded wildly—now attracting more than 200 million monthly uniques, with 75% coming from social sources and 60% via mobile devices. Buzzfeed does not take display advertising, but only content advertising which—as Coleman explains in a recent video – tells “stories about the brand.” As President, Coleman is responsible for scaling this content advertising globally via social media. He is also responsible for expanding mobile, video and ad products. On the subject of what traditional media companies should learn from Buzzfeed, Coleman says that “getting people to think differently” is the most important thing.


Quantum Media organizes both the Media Guru and Media Disruptor series in conjunction with the Harvard Business School Club of Greater New York. Occasionally, we may also recommend other media events to our mailing list.

The Media Guru and Media Disruptor series feature top business leaders and innovators speaking to club members and guests in informal sessions about the art and business of media. The talks are formatted as question and answer and are generally off the record. Media Guru and Media Disruptor events are breakfasts or after work events and are held at different venues around the city. Subscribe to the mailing list for schedule and details.

About Media Guru

SPEAKER EVENTS WITH MEDIA INDUSTRY LEADERS

Quantum Media organizes both the Media Guru and Media Disruptor series in conjunction with the Harvard Business School Club of Greater New York. Occasionally, we may also recommend other media events to our mailing list.

The Media Guru and Media Disruptor series feature top business leaders and innovators speaking to club members and guests in informal sessions about the art and business of media. The talks are formatted as question and answer and are generally off the record. Media Guru and Media Disruptor events are breakfasts or after work events and are held at different venues around the city. Subscribe to the mailing list for schedule and details.