http://www.quantummedia.com/event/media-guru-rob-grimshaw | Printed on: November 22, 2017
Media Guru: Rob Grimshaw
Managing Director, FT.com
October 8, 2013
The Financial Times (FT) is one of the world’s leading business news and information companies, recognized internationally for its authority and accuracy.
Rob Grimshaw has been at the company since 1998. In his role as Managing Director, FT.com, Rob Grimshaw is the Financial Times Board member responsible for the commercial development of the FT’s business-to-consumer digital business and product portfolio. Having successfully scaled the FT’s digital subscription business following his appointment as MD in 2008, his role expanded in 2012 to include responsibility for the FT’s print subscription business. This has now been integrated with the digital subscription business to create a single cross-channel business-to-consumer subscription business.
Grimshaw will talk about the FT’s innovations in digital subscriptions and mobile apps as well as how the company must go forward by balancing digital and print in subscriptions and advertising