http://www.quantummedia.com/event/media-guru-breakfast-jodi-kahn | Printed on: February 23, 2018
Media Guru Breakfast: Jodi Kahn
Executive Vice President, iVillage Network
December 2, 2009
Jodi Kahn is a true digital business strategist with a strong foundation building online consumer products. Last fall Jodi was recruited as Executive Vice President of the iVillage Network, with the mandate to rebuild the brand, re-power it to a top-ranking site, and create a cornerstone for Women@NBCU. At this breakfast, we’ll find out how it’s going for her one year later.
Kahn is responsible for the strategic business operations of the iVillage Network with oversight of ad sales, technology, research and marketing. She is also charged with establishing and managing external multi-platform partnerships with the iVillage Network. She is a true digital business strategist with a strong foundation building online consumer products.
Most recently, Kahn was President, Global Digital Media for Readers Digest Association, Inc. There she is credited with building digital businesses across the company, overseeing content, product development and monetization for Reader’s Digest Association’s family of 14 online brands, including allrecipes.com and rachaelraymag.com. Kahn developed multiplatform strategies, oversaw key site launches, led global digital expansion and oversaw the creation of an extensive digital content repository to grow audiences, revenue and profits.
Prior, at Time Inc., Kahn led Time for Kids, the in-school magazine reaching 4.4 million students weekly. There she developed new business sources, which contributed to double-digit profit growth and subscriber increases and reshaped the ad sponsorship model, resulting in record growth for the brand.
Before her tenure at Time for Kids, Kahn held a VP role at Time Inc. Interactive, where she led the integration of Time Inc. web properties and AOL. In addition, Kahn has held Marketing positions at Time and Sony/Columbia House, handling both strategy and execution. She began her career as a media planner at Wunderman Worldwide, part of Young & Rubicam.