Quantum Media: Industry News

SELECTED ITEMS OF INTEREST TO THE MEDIA COMMUNITY

Quantum Media: Industry News

SELECTED ITEMS OF INTEREST TO THE MEDIA COMMUNITY

Quantum Media

http://www.quantummedia.com/industry-news/do-digital-ads-add-up | Printed on: May 25, 2017

Industry News

Do digital ads add up?

April 14, 2017

Procter & Gamble’s chief brand officer is calling for more transparency and simplicity in the way online advertising is measured and valued. Marc S. Pritchard says ad agencies and technology companies, including Facebook and Google, need to “grow up.” Read more here.

 

« Main Page