//www.quantummedia.com/event/media-guru-evening-steve-rosenbaum | Printed on: April 24, 2024
Event
Media Guru Evening: Steve Rosenbaum
"Curation Nation" Author
May 1, 2011
Steve Rosenbaum’s vision for digital media starts with the premise that everyone is drowning in data. He says that, “Making content is easy. Finding what matters is hard.” His solution isn’t just a mechanical algorithm. “Curation Nation” explains why being a human aggregator is the key for all sorts of businesses. With the shift from businesses being the authority even on their own products or properties to being the referee lots of people are paying attention to what Rosenbaum is saying. In fact, curation is being touted as the antidote to “Google hegemony.” (Hear the interview on the NPR program On the Media.) Scores of digerati have already reviewed the book favorably, including Arianna Huffington, Daniel H. Pink, Guy Kawasaki, Clay Shirky, Michael Wolff, Jon Miller and on and on. And business professors are beginning to adapt the book.