who we are
Quantum Media is a consulting firm with deep expertise in the media, information, and entertainment industries. Founded in 1998, our consulting work has spanned every aspect of the media business. We have run startups and been creators of many important, innovative products. But our primary focus is on your business’s bottom line, the true measure of its success. More about Quantum Media »
what we do
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| Consumer & B-to-B Marketing :: Branding :: Product Launches :: Strategic Planning :: Financial Analysis :: Content Development :: Interim Management MORE » | Digital Media companies :: Magazines :: Newspapers & Newsletters :: TV & Cable companies :: Ad Agencies :: Media Investors :: Book publishers MORE » | |
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| Acquisitions & Partnerships :: Business Development :: Business Strategy :: Internet & Digital :: Marketing :: Operations MORE » | Every Quantum principal is a senior-level consultant :: We all have held positions as CEOs, presidents and general managers of major media companies MORE » | |
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QUANTUM RECENT ENGAGEMENTS
:: Launched a trade publisher's new publication and web site aimed at hard-to-reach professionals
:: Business Development assignment for a medical newsletter company.
:: Structured and created an equity partnership between an international publishing company and a start-up publication
:: Created a custom publishing plan for a cable TV network
:: Provided general circulation and consumer marketing advice to a major consumer sports publishing group
:: Led the project to launch a website for instruction manuals
POSTS FROM BRIAN O'LEARY
:: Profiting from a market at the price of zero:: Outsourcing expertise limits long-term content strategies
:: Investigating the intern economy
:: Revisiting "Letter from a Birmingham Jail"
:: Putting books in places they’ve never been sold before
Brian O'Leary is Principal of Magellan Media Consulting Partners and Associate of Quantum Media.
ASSIGNMENT HIGHLIGHT: ONLINE VIDEO
Quantum Media Principals Erica Gruen and Stefanie Lemcke recently completed a market analysis on the production and distribution landscape in online video in three key European territories: UK, Germany and France.
This study gathered data to analyze viewership, ad revenue projections, and content development and availability for a major US online video platform. Gruen and Lemcke conducted original research using their extensive network of media contacts, uncovering several important trends and opportunities and advising on market-entry strategies.
AVA SEAVE BECOMES FORBES.COM CONTRIBUTOR
Quantum Principle Ava Seave became a contributor to Forbes.com, publishing her first piece on June 6. She has been charged to write about "the bloody details" of media companies. Follow her here.
Forbes active acquisition of contributors, versus full-time journalists has gotten a lot of press from competitors. From a Poynter Institute article a year ago, writer Jeff Sonderman says, "Forbes may be on to something here. This new publishing model is grounded in some of the fundamental principles of the Web:
- It embraces the most natural form of blogging — “the unedited voice of a person.”
- It embodies David Weinberger’s famous model of the Web as a whole — small pieces, loosely joined ....
- It taps the scaling power of technology platforms..."